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PPC management that pays for itself

Instant visibility for the searches that matter. Our PPC experts build and optimise campaigns around one number: your cost per lead.

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What is PPC management?

PPC management is the ongoing setup and optimisation of pay-per-click ads on Google, Microsoft and social platforms. SERPentity researches keywords, writes ads, builds landing pages, tracks every lead and adjusts bids and targeting weekly, so your budget goes on clicks that turn into customers and your cost per lead keeps falling.

Why it matters

What you get with SERPentity

Instant leads

Appear at the top of Google from day one.

Precise targeting

Reach buyers by intent, location, device and time.

Lower costs

Cut wasted spend with negative keywords and bid strategy.

Full tracking

Calls, forms and sales tracked back to the click.

Multi-platform

Google Ads, Microsoft Ads, Performance Max and Shopping.

Remarketing

Win back visitors who didn't convert first time.

What's included

Everything handled, end to end

  • PPC account audit
  • Keyword & competitor research
  • Campaign structure & build
  • Ad copy & extensions
  • Landing page recommendations
  • Conversion tracking setup
  • Daily bid & budget optimisation
  • Monthly reporting & strategy
Our process

How we work

  1. 01

    Audit

    Find wasted spend and missed opportunity.

  2. 02

    Build

    Tightly structured campaigns and compelling ads.

  3. 03

    Optimise

    Continuous testing of bids, ads and audiences.

  4. 04

    Scale

    Invest more in what's proven to deliver.

FAQs

Frequently asked questions

Specialist services

Specialist services

Client reviews

Rated 5.0 on Google

Leave us a review
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Matthew Begley
The Rivelin Inn, Sheffield
G
28 Sep 2026
“These guys have done an amazing job on my website. The presentation is professional, easy to navigate around. Very user friendly. Fast to load. My customers easily can see our opening times, menus, What's on, etc.. As most of my customers use their mobile, they've told me how user friendly it's been. Since it's launch, we're ranking so much better on Google such as Best Beer Garden Sheffield. We've seen tremendous footfall come through the door which we believe is due to their hard work and support. Can't thank them enough. I will recommend these guys to anyone. Fast, friendly and really, really good at the SEO side of things. You definitely can't go wrong. 😊”
Verified Google reviewRead case study →
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Simon Mills
Twelve Trees Care, Sheffield & Leeds
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Aug 2026
“The website built for Twelve Trees Care is smart, easy to navigate and quick to load, which really matters when families are looking for care services and need information fast. Martin and his team took the time to understand what we do and it shows. We're now much more visible on Google and getting enquiries through the site regularly. Professional, responsive and genuinely knowledgeable about SEO — wouldn't hesitate to recommend.”
Verified Google reviewRead case study →
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Simon Brooks
Simon Brooks Acupuncturist, Sheffield
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Aug 2026
“Excellent service from Martin. I contacted him to show me how to put blogs on my old site. He was happy to do this, but also indicated that the whole site was in need of a makeover. I did not feel pressured and Martin's rates were extremely reasonable. He showed me how, with an upgraded, modern website, changes could be quickly made in a fraction of the time. Martin knows all the best ways re SEO, and I have seen my rankings jump up accordingly. I have less time due to increased enquiries! Highly recommended.”
Verified Google reviewRead case study →

Ready to turn search into revenue?

Get a free, no-obligation audit of your website, SEO and ads.

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