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Google Ads management that lowers your cost per lead

Stop wasting budget on the wrong clicks. Our Google Ads specialists build and optimise campaigns around one thing: profitable leads and sales.

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What does a Google Ads management agency do?

A Google Ads management agency builds, runs and improves your Google Ads campaigns for you. SERPentity handles keyword research, search, Performance Max and Shopping campaigns, ad copy, conversion tracking and negative keywords, then reviews performance every week to cut wasted spend and increase profitable leads and sales.

Why it matters

What you get with SERPentity

Search campaigns

Tightly themed ad groups and compelling ad copy.

Shopping & Performance Max

Product feeds and campaigns that drive sales.

Precise targeting

Keywords, audiences, locations and schedules refined.

Wasted spend cut

Negative keywords and search term reviews every week.

Conversion tracking

Calls, forms and sales tracked accurately.

ROI reporting

Cost per lead and return on ad spend, reported clearly.

What's included

Everything handled, end to end

  • Free Google Ads account audit
  • Keyword & competitor research
  • Campaign structure & build
  • Ad copy & asset creation
  • Conversion tracking setup (GA4 & tags)
  • Shopping feed optimisation
  • Weekly optimisation & bid management
  • Monthly reporting & strategy calls
Our process

How we work

  1. 01

    Audit

    A review of your account, tracking and competitors.

  2. 02

    Build

    Campaigns, ads and tracking set up properly.

  3. 03

    Optimise

    Weekly refinements to bids, keywords and ads.

  4. 04

    Scale

    Grow budget behind what's proven profitable.

FAQs

Frequently asked questions

Related services

Related services

Client reviews

Rated 5.0 on Google

Leave us a review
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Matthew Begley
The Rivelin Inn, Sheffield
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28 Sep 2026
“These guys have done an amazing job on my website. The presentation is professional, easy to navigate around. Very user friendly. Fast to load. My customers easily can see our opening times, menus, What's on, etc.. As most of my customers use their mobile, they've told me how user friendly it's been. Since it's launch, we're ranking so much better on Google such as Best Beer Garden Sheffield. We've seen tremendous footfall come through the door which we believe is due to their hard work and support. Can't thank them enough. I will recommend these guys to anyone. Fast, friendly and really, really good at the SEO side of things. You definitely can't go wrong. 😊”
Verified Google reviewRead case study →
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Simon Mills
Twelve Trees Care, Sheffield & Leeds
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Aug 2026
“The website built for Twelve Trees Care is smart, easy to navigate and quick to load, which really matters when families are looking for care services and need information fast. Martin and his team took the time to understand what we do and it shows. We're now much more visible on Google and getting enquiries through the site regularly. Professional, responsive and genuinely knowledgeable about SEO — wouldn't hesitate to recommend.”
Verified Google reviewRead case study →
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Simon Brooks
Simon Brooks Acupuncturist, Sheffield
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Aug 2026
“Excellent service from Martin. I contacted him to show me how to put blogs on my old site. He was happy to do this, but also indicated that the whole site was in need of a makeover. I did not feel pressured and Martin's rates were extremely reasonable. He showed me how, with an upgraded, modern website, changes could be quickly made in a fraction of the time. Martin knows all the best ways re SEO, and I have seen my rankings jump up accordingly. I have less time due to increased enquiries! Highly recommended.”
Verified Google reviewRead case study →

Ready to turn search into revenue?

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